This is not an ops wiki. It is the catalog of systems RutinHQ designs and installs — what they do, how they work, who they’re for, and what outcome they chase.
- Shareable presentation of system-products (not the agency’s day-of state).
- Each sheet: what / for whom / how / outcomes / what it is not.
- One sheet = one system. No Notion dumps.
| Piece | Use |
|---|
Hub (/catalog/) | Map + reading rules |
Sheet /catalog/<slug>/ | Universal overview of the system |
| Internal docs (Channel / Projects) | KEEP register of decisions — a different rail |
| Slug | System | One line |
|---|
gtm-os | GTM OS | B2B outbound that stays with the client |
store-os | Store OS | Shopify Admin audit + config so the store converts |
nexus-os | NEXUS OS | Agentic marketing (Strategy → Social → Ads gated) |
grok-bot-os | GROK BOT OS | Bot department: profiles, rails, orchestration |
- Client names or operating cases
- Pricing / live rate cards
- STATE, inboxes, trackers, ACCESOS, secrets
- Lead lists, pools, mailboxes
- Day-of determinations or actions
- Outline scrub → review
- CEO GO on structure (path
/catalog/)
- MDX + sidebar «Public catalog» + PR
estado: borrador
- Final scrub →
aprobado + deploy
